Advertising Masterpieces: The World Through the Eyes of a Child

The creators of a new advertising campaign for the famous Italian company Cam decided to reflect on who those crumbs who still ride in strollers dream of becoming, but are already thinking about the future.

The Italian advertising agency "DLV BBDO" created several advertising posters for the presentation of the company's products, investing in the design of a unique approach: all photos are made as if a baby is looking at the world around.

(Total 17 photos)

1. Seeing the world through the eyes of a child

Employees of the famous Italian advertising agency "DLV BBDO" created an unusual project for the company "Cam", which produces goods for children - strollers, cradles, baby car seats and much more.

2. When I grow up, I will treat snowmen.

Cam has already made a name for itself on the Italian and international market with its unique advertising campaigns. On her posters, the most extraordinary ideas in the field of advertising children's goods have been implemented more than once.

3. When I grow up, I will fish aquariums in the river.

This time, the creative guys from DLV BBDO decided to fantasize about what those kids who still ride in strollers dream about. The project was called "Children's World", and its leitmotif was dreamy: "When I grow up ..." and "Looking at the world through children's eyes."

4. I'm not afraid of anything.

This unusual approach gave illustrators Davide Calluori and Daniele Tribi a lot of room for imagination, who dreamed about how the world that a small person imagines could look like.

5. Quiet and smooth, do not hear anything.

6. When I grow up, I will anchor in the sea.

7. When I grow up, I will sew clothes from the shade for the sun.

8. How do fish breathe?

9. When I grow up, I can build a house in the branches of anything.

10. When I grow up, I will be a fashion designer for trees.

11. Who sweeps all the leaves in autumn?

12. Who starts the car when it's in the parking lot?

13. Who draws clouds on the mountains?

14. Why is snow wet?

15. Where do the stars go when I fall asleep?

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