An elderly model appeared in an ad for underwear and people are delighted

Categories: Europe | Fashion |

Lingerie brand Playful Promises has received a lot of rave reviews from online shoppers, after a mature model appeared in their advertising campaign. People really liked that the underwear ad showed a woman with a "real body".

An elderly model appeared in an ad for underwear and people are delighted

In the pictures on the brand's Instagram appeared 51-year-old Rachel Peru (Rachel Peru). The age model posed in colorful lace underwear sets consisting of a bra, underpants and a belt for stockings. 

An elderly model appeared in an ad for underwear and people are delighted

In addition, the woman starred in silk shirts of golden and yellow shades. The public really liked the pictures, the post has collected more than 2700 likes.

An elderly model appeared in an ad for underwear and people are delighted

Buyers appreciated the appearance of the model in the comments below the pictures. 

An elderly model appeared in an ad for underwear and people are delighted

Rachel Peroo started modeling at the age of 46. The woman is included in the list of the 50 most influential people of 2020 by Platinum magazine, and she also hosts the podcast Out of the Bubble. On her Instagram account, Rachel describes herself as a " champion of middle-aged women."

And what do you think about the new trends in underwear advertising, when campaigns use not only young models with perfect bodies?

Keywords: Europe | Fashion | Underwear | Seniors | Advertising campaign | Body positive | Maturity | 50-year-olds

     

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