BevShots: Abstraction in a glass
Categories: MicroworldBy Pictolic https://pictolic.com/en/article/bevshots-abstraction-in-a-glass
Bevshots company together with Florida State University created a joint project in which a variety of alcoholic beverages and cocktails were photographed under a microscope at 1000x magnification.
In order to get micrographs of alcohol, the drink is crystallized, and then, using an ordinary light microscope with a camera, it is photographed. A ray of light passing through the crystals creates a magical play of colors, which we see in the pictures.
Incredible colors and forms of alcoholic art are competently emphasized by natural lighting. And since the structure of different drinks is very different, the pictures come out very different — but almost invariably bright and fascinating. Each drink is unique, like a snowflake.
At the origins of the project was a research scientist Michael Davidson (Michael Davidson). In the 1990s, he studied the structure of DNA and vitamins using micrography and once photographed popular alcoholic beverages. The result made a real splash. The alcohol photos looked so impressive that they became the basis for an unusual art project.
A decade later, scientist and businessman Lester Hutt became interested in Davidson's work. He bought the rights to use his colleague's pictures and founded the company BevShots.
Using the technique of photomicrography, BevShots employees began to replenish Davidson's series of works with new images and transfer them to paper and canvases. On its website, BevShots offers everyone to choose "alcohol to their taste" and decorate the interior with it. Prices start at $ 35 - for this money you can buy a photo size of 28 x 35 cm. You can also buy a number of other products with the image of your favorite drinks - scarves, flasks, etc.