25 examples of advertising that awakens emotions. So it works

Marketers realized the power of quality advertising in its ability to evoke emotion. Now to replace the boring and lame commercials and posters came a new strong advertising, which is more like art. It can bring a smile, an emotion and even indignation, but will not leave anyone indifferent.

Here are some examples of cool advertising, looking at that completely forget about its main purpose.

Book stores Kinokuniya: "bedtime Stories"

Engine oil Avia Turbo: "Make your horses purr"

Beans Bonduelle: "Your ideal form"

Food wrap Glad Cling Wrap: "Let taste be the way it should be"

Language courses Berlitz: "Be part of the conversation, not the background"

Coffee Pronto: "I will Wake you up instantly"

Phillips: "Our most powerful vacuum"

Audiobooks Alfaguara

SUV Audi: "out of cage"

Plasticine Play-Doh: "In the world of Play-Doh to the question whether you can survive a head transplant, say Yes"

The toy shop ToysCenter: "You have handy skills in "Jenga""

Engineering and construction group Maire Tecnimont: "Seeing what is not there — that is our strength"

Bookstore MintVinetu: "Become someone else"

Game console PSP: "Heroism in small doses"

Coffee Caribe: "don't sleep"

Audiobooks Penguin: "Your ear is the whole scene!"

Softening softener

Travel insurance Visa: "the Vacation is almost lottery"

Mobinil voice message: "For those who can't pick up the text"

Fitness club Sport Life: "the Water you go!"

The chairs are from IKEA

Chair "Modern classic" and a chair from IKEA.

Chair "Style of the mid-twentieth century" and chair from IKEA.

Large coffee McDonald's

Emergency brake system Fiat

Pilates Gerda: "Wearing too much?"

ETH: "Brilliant minds should not be distracted from their studies due to jobs"