New Balance presented the Russian-inspired collection of sneakers "Caviar and Vodka"

The American brand presented three pairs of sneakers embodying a luxurious gastronomic combination of caviar and vodka. The sneakers are not exactly new, but improved — these are versions of the iconic models 770, 991 and 1500.

All sneakers in the Russian collection have a luxury 990v3 sole — there is nothing better in New Balance. Premium suede upper, mesh inserts. Each pair symbolizes one of the "national Russian products": the 770th white model - vodka, the 991st black—brown - black caviar, the 1500th model with a combination of blue, black and gold - a jar of black caviar.

A can of black caviar

Black caviar

Vodka

The cheapest sneakers of the line are white (vodka), they will cost 19,990 rubles, then a jar of caviar for 20,990 rubles and, finally, black caviar itself for 23,990 rubles. You can order sneakers on the New Balance website or buy them at the Tsvetnoy shopping center in Moscow.

By the way, New Balance are not the only ones who paid tribute to Russian culture in honor of the World Cup. So, the Italian brand Furla presented three variations of bags with nesting dolls, and the composition was based on the most famous model of the Metropolis brand.

The mini-collection includes handbags of different sizes: a model with a handle, a crossbody and a medium classic bag with a shoulder strap. However, the collection is limited and it will be possible to buy one of the handbags (or maybe all) only in Russia and only from June 14 to July 15. Oh, yes, the prices. The price of the issue is 25-29 thousand rubles.

New Balance's competitors, Nike, have not lagged behind the fashion theme. She presented the first Russian collection called "Football Box", created jointly with designers Vsevolod "Sever" Cherepanov, Cyber69, Zuluwarrior and Belief. This is a collection of street clothes that speaks about football in a language understandable to residents of megacities.

It includes hoodies, bombers, shorts, jerseys and other wardrobe items that can be purchased at specialty stores or on the Nike website.