How the packaging lies

How the packaging lies

Categories: Food and Drinks | Photo project

The German website Pundo3000 conducted a study of 100 different products, comparing the look of the product as it appears on the packaging with the actual content inside.

According to the authors of the study, “all products were purchased in regular stores, the packaging was photographed, as well as the contents themselves after opening it. Subsequently, all products were eaten.

The authors emphasize that the purpose of the project is not to discredit any brands or products. The task is to critically compare the image from the packaging with the internal content.

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How the packaging lies

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Keywords: Dishes | Brand | Products | Packaging

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