15 brilliant ads worth looking at twice

We believe that successful advertising must necessarily be unusual and inconceivably creative. In fact, the main thing is that the message is as simple and clear as possible. And when you look at such ads, you do not need additional information. The only thought that remains: “How cool and incredibly simple it is!”

We've rounded up 15 stunning product and event ads worth looking at twice, maybe thrice.

(Total 15 photos)

Illusion - if in 35 years about 5 billion people will lose their drinking water, will you just look at it?

Snow White and Sherlock Holmes. Advertisement for a book exchange service: "Come with your story and leave with another."

Jeep SUV advertisement.

Shampoo Garnier Fructis for all hair types.

Audiobook advertisement: "William Shakespeare in your headphones."

Advertisement for Whiskas cat food.

Night at the Vincent van Gogh Museum in Amsterdam.

AIAIAI headphone ad: "Making sound sexier since 2006."

FIAT PSA: “You see either a letter or a girl. Don't text while driving.

Schick razor commercial: "Free your skin."

Durex condom ad: “Turn off the lights. Started!”

Optics manufacturer Ozeal: "Just look smart."

Sennheiser headphones: Smile more.

Canadian water park: "That's a ride."

Cream for sexy knees. And legs in general.