"You Eat Too Much" by Marco Ugolini

Categories: Photo project |

Brazilian photographer Marco Ugolini convincingly proves with the help of monochrome photographs how much we fall for bright packaging in supermarkets.

(Total 6 photos)

"You Eat Too Much" by Marco Ugolini
"You Eat Too Much" by Marco Ugolini

1. We collect full baskets of products, a good half of which we could not buy if they did not attract us with their persistent diversity.

"You Eat Too Much" by Marco Ugolini

2. Marco specifically uses only six primary colors in the palette, as he believes that they are the most juicy and tantalizing.

"You Eat Too Much" by Marco Ugolini

3. This is my attempt to undermine the power structure of supermarkets, break their plan to manipulate our minds. People, don't buy what's bright! Think with your heads!

"You Eat Too Much" by Marco Ugolini

4.

"You Eat Too Much" by Marco Ugolini

5.

"You Eat Too Much" by Marco Ugolini

6.

Keywords: Shopping | Color

     

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