16 Cool Examples of Unconventional Marketing
Marketing can be very expensive, but fortunately, there is always an alternative - certain tricks that do not require much expenditure. Guerrilla marketing is a low-cost strategy that relies on using original ideas. The term was coined by American advertiser Jay Conrad Levinson.
How does it work? A witty message and unconventional approach make an indelible impression on buyers. Want to understand what we're talking about? We have selected several interesting examples.