Stylist reveals the secrets of online shopping and advises on how not to make a wrong choice as these ladies
Women's passion to buy something new, beautiful and with an irresistible. Good, now divorced many online stores that offer to buy any outfit with home delivery. Beauty, kindled a desire to buy fashion items at competitive prices, are attacking these sites. And now, the long-awaited package wrapped in her hands. And inside was... a disappointment. The original dress was a pouch sewn in the strange figure of an unidentified material.
These girls have also bought into the pretty pictures from websites. See real pictures of angry shoppers and read tips on how not to fall into the trap of attractive advertising, buying clothes in online stores.
Why fashion clothing looks in the picture great, but in reality you get something strange? The subtle tricks of the trade aims to ensure that the outfits on the models look as good as possible. To do this during a shoot next to the photographer is always the seamstress, ready at any time to correct all defects and to fit a dress on the figure, so it sat perfectly.
Too short dresses, peek-a-Boo overalls — not a single day goes by without complaints of outraged buyers. Angry comments piled in the address of online shopping continuously.
Stylist Lucas Armitage (Lucas Armitage) shared the secrets of the trade and told what tricks are cunning sellers to make their cheap product look the picture beautiful and high quality. Careful selection of models, dim lights, and even a seamstress on the set — not the entire list above to create the appearance of a perfect product.
Brands like PrettyLittleThing, Boohoo, eBay and H&M in recent months, come under the righteous anger of the indignant buyers. In parcels of people who find things that are not appropriate in size, stitched incorrectly and not looking like the picture.
The stylist suggests before you buy to check the fabric composition of the product and to note that clothing sizes from different brands can not match.
Size dresses is one of the main characteristics. But for example in Britain, clothing sizes do not have clearly defined parameters, so products from different manufacturers have different standards. Brand M&S, for example, produces clothes in larger sizes. Brands want to get key audience of buyers, so look at the demographic level, body measurements and clothing sizes this category of people. Then, based on these data, they develop their options clothing. Boohoo brand focused on the youth audience, therefore the size of their products is much less than the brands that focus on older women.
Lucas focuses on the fact that the buyers need to lower the bar to fleeting fashion.
Stylist Lucas says that most buyers are looking for cheaper deals, but I don't think it will affect the quality of the product.
A representative of H&M responded to the indignant comments of frustrated customers:
PrettyLittleThing the representative said that they always respond to the complaints of the customers compensate for the cost of things and trying to fix the situation in the future.
1. Be choosy buyer. Imagine, if you walk around the store and looking at things on mannequins. On display they look perfect, but have a completely different look when you put them on in the fitting room. 2. The same size can vary in different brands. 3. Check measurements. 4. Make purchases safely. Most sites indicate the model parameters for pictures and offer a size chart, but give the opportunity to order the thing and try it at home. 5. Be realistic. Cheap things are never good quality.
Advertising — the engine of progress. Those who promote this progress, are all gimmicks to lure unsuspecting buyer. Beautiful picture on the Internet does not mean that the premise you will find a stunning dress, not a shapeless bag. Do you often buy clothes in online stores?
Keywords: Online store | Internet Commerce | Clothing | Helpful tips | Advertising photography | Tricks